The partnership Social Media Savvy Part 2 organised their transnational project meeting last Thursday May 5th- Friday May 6th 2022 at Area071. The venue of DFW2W is located in Leiderdorp, Zuid-Holland. The SMS2 partner organisations discussed the final phases of the SMS 2project. Werkcenter Scotland (United Kingdom); Dutch Foundation of Innovation Welfare to Work (The Netherlands) and ARES (Italy) finetuned the progress made on the Social Media Savvy Passport (e-assessment Tool, with Brand ‘I’ e-learn modules how to be social media savvy brand yourself profesionally on your journey to work. The partnership also addressed the final development of the SMS Platform, the communication and dissemination plan.

Partnership Finetunes savvy SMS Passport Modules

During the 2-day meeting we focused on six main agenda points:

1. Check outputs
2. Timesheets
3. Dissemination (making a video)
4. SMS Platform
5. SMS Passport
6. SMS Website

It’s important that the Social Media Savvy website and the platform are fully integrated with each other. The SMS Passport should be fully integrated in the SMS platform

SMS Video Curricullum

During the SMS2 meeting we discussed the outline of the SMS Passport: It will be structured in 3 modules. All modules got an introduction video

Module 1:

• How to use Facebook and Instagram in a professional way on your journey to work

Module 2:

• How to use LinkedIn in a professional way searching for a job
• How to make a professional video curriculum

Module 3:

• It’s all about the Brand ‘I’

This is the third newsletter of the Social Media Savvy project – Part 2 (2020-2-UK01-KA205-079587 – SMS2), with social media savvy tips and tricks and a review of the Learning mobility and SMS2 Days in Campobasso. Enjoy the read:

In our December 2021 newsletter the SMS2 Partnership updates you on the Social Media Savvy state of the art and what kind of partnership activities we have done so far.

SMS Newsletter Number 2

The partnership Social Media Savvy Part 2 has scheduled the transnational project meeting on 6-7th December in Campobasso, Molise. The SMS2 partner organisations are: Werkcenter Scotland (United Kingdom); Dutch Foundation of Innovation Welfare to Work (The Netherlands); ARES (Italy) will host the transnational meeting. We will focus in Campobasso mainly on the Social Media Savvy Passport (e-assessment Tool, with Brand ‘I’ e-learn modules how to be social media savvy brand yourself profesionally on your journey to work. We will also address our SMS Platform.

Agenda Italian Trasnational project Meeting SMS2

Two days ago we published the Dutch SMS Newsletter. Today we publish the Italian SMS Newsletter. The Social Media Savvy 2 (SMS2) Partnership keeps you up to date in English, Dutch and Italian. This newsletter covers all progress made till date: In questa newsletter presentiamo la Partnership Social Media Savvy 2 (SMS2). Le organizzazioni partner di SMS2 sono: Werkcenter Scotland (Regno Unito); ); Dutch Foundation of Innovation Welfare to Work (Olanda) e ARES (Italia).

Today we publish the Dutch SMS Newsletter, the Social Media Savvy 2 (SMS2) Partnership keeps you up to date. The SMS2 partner organisations are: Werkcenter Scotland (United Kingdom); Dutch Foundation of Innovation Welfare to Work (The Netherlands) and ARES (Italy). Click here to read the English Newsletter. To read the Italian newsletter, click here. For the english newsletter, click here. The newsletters will be published soon as well on the platform and the social media savvy website.

Dutch SMS2 Newsletter

In this SMS Newsletter, the Social Media Savvy 2 (SMS2) Partnership keeps you up to date. The SMS2 partner organisations are: Werkcenter Scotland (United Kingdom); Dutch Foundation of Innovation Welfare to Work (The Netherlands) and ARES (Italy). Below you can find the English Newsletter. The Dutch and Italian newsletter have been published as well.

We will publish the Dutch newsletter soon.

Two weeks ago, on June 29^th 2021 : The Dutch Foundation Welfare 2 Work had their SMS 2 Days organised, in collabouration with Comon, on a location in Leiden at PLNT with Leidse Hogeschool students. During the SMS 2 Days students presented their views about the possible strenghts and weaknesses of the Social Media Savvy 2 Project. On top of that students gave some feedback and advice as well: Like to give tips and tricks in short videos…

A short Video: Job Application / ‘Solliciteren’ – What to do ?

We got a lot of feedback and recommendations from the students at PLNT. One of the most important feedbacks was that most of the students wanted to have tips and tricks through short videos,. as an example they made a suggestion of a short ‘Solliciteren’ (Dutch for Job Application’) video which works good and gives quality tips in just about 15 seconds:

Tips and Tricks from the Dutch Students

The feedback from the Dutch remarkeable students gave us a lot of insights and were very valuable. They confirmed that there is a need for tips and tricks on a personal digital level, as reagrds to branding and job search. It’s good that the information and services are free. Young people want information by watching short videos and movies. A group of students also presented a Communication Plan for targetting the target groups. The one social media channel that would suit best for the Social Media Savvy 2 services are:

1. Instagram: This platform was mentioned the most…

2. Facebook: Because Instagrann and Facebook are much connected, but also because Facebook is been in the past but also still very much integrated in other apps and services on the internet

3. LinkedIn: Social media Savvy 2 should start up a page on LinkedIn, because this platform is the ‘job search platform for each young jobseeker’

It’s very important that Social Media Savvy has a lot of interaction with the target groups. And a content calendar would be very helpfull, next to a helpline. Posters at bus stops would be also a very good strategy. Feedback in general was that the Fixed concept as a basis is really good. The concept emphasizes that Social Media Savvy is unique and ensures customer connection.

Soon more news through our Social Media Savvy 2 Newsletter !

The partnership ‘Social Media Savvy – Part 2’ reports that social media use increased during the Covid-19 pandemic. In line with the growth of the past few years, more Dutch people have again started using social media. 13.7 million Dutch people aged 15 and older are active on social media, in 2020 this was 13.5 million and the year before 13.3 million. On May 25th 2021 the Social Media Savvy 2 Partnership had their 5th Zoom meeting: The idea is that we will keep you up to date about the social media use in the Netherlands, United Kingdom and Italy and help young people to appear professional on social media, to increase the chance of the getting the job they deserve. SMS2 also supports youth workers, trainers and teachers on social media guidance.

Dutch Social Media Users

The traditional top 5 remains the same. A total of 13.7 million Dutch people are active on one or more social media. If you count WhatsApp as part of the social media – and that is a big if, because WhatsApp lacks public character – that platform is still by far the largest. Facebook also ranks above 10 million Dutch users, and YouTube completes the top 3. The high position of Instagram is no longer a surprise, and LinkedIn is tapping the 5 million Dutch users for the first time, completing the top 5. The entire sequence has been relatively stable for years.

TikTok Pinterest

TikTok, Pinterest and LinkedIn are growing faster than previous years. Facebook is losing popularity among young people in the age category 15 to 19 years, daily Facebook use decreases significantly! Quite a difference with other channels where use has increased everywhere. Almost all social media platforms grew in the past year, with Snapchat and especially YouTube as notable exceptions, which show a slight decline. The explosive growth of TikTok is of course the first to notice. The relative newcomer now has over 1 million more Dutch users than a year ago – an even greater increase than last year’s 700,000. Pinterest and especially LinkedIn are also growing faster in user numbers than in recent years.

SMS – Part 2

The partnership Social Media Savvy Part 2 consists of 3 partner organisations of three countries:

• Dutch Foundation of Innovation Welfare 2 Work (The Netherlands)
• ARES (Italy)
• Werkcenter Scotland (United Kingdom)

The partner organisations will be further introduced on the Social Media Savvy website.

SMS2 Zoom May 25th 2021

On Tuesday May 25th we had our 5th SMS2 Zoom meeting. Each partner organisation is almost finished with its country report. A part of the Dutch country Report is the introduction of this article.

• Netherlands Country Report is almost finished
• Italy Country Report in progress,
• UK Country Report in progress

During the Zoom meeting we discuessed it would be interesting to have more focus on certain sectors, because social media is more important in those sectors… The SMS platform is coming soon. The platform will have a social media newsfeed, generated from accredited sources (like the post, LA Times, Telegraaf, Huffington Post, etc.). As regards to security we will make sure a SSL certificate is implemented (this is also already implemented on the SMS2 website). We will also check where the WORD Press servers are in relation to GDPR (to check if it’s not in America). When the news feed is ready we will try to attract young people to our website and platform. This could be done by using key words (what words people search on google: e.g. social media advice,  Social media savvy): So we have to put relatable content on the platform through a lot of articles and blogs. We will first attract the young people to the website: and then set it up, to forward them to the platform, with ‘read privileges to students and youth workers/teachers…’ (but this could change when implemeneted).